Creating your local SEO strategy Take stock of your services and products. Optimize your Google My Business listing. Submit key business information to directory listings. Listen to the most downloaded B2B sales podcast in the world.
To help you optimize your business for local SEO, we've created a comprehensive guide that includes local SEO tips and tools. Local search and mobile search go hand in hand (61% of all Google searches are done on mobile devices). This desktop program tracks links, images, CSS, scripts and applications on websites from an SEO perspective. Are you curious to know if you have any 404? Or are you wondering if meta descriptions or H1 are missing? Screaming Frog will analyze up to 500 URLs for free and unlimited in its paid version.
Improve the performance of your website with this free 3-pack starter pack. Local SEO is a search engine optimization (SEO) strategy that helps your company to be more visible in Google's local search results. By following local SEO best practices, companies can improve organic traffic from searches performed by customers in nearby areas. Local keyword research is the process of understanding how people search for the local services you offer.
Find out how to develop your local presence by outreach to other businesses, schools and local events in this video from Moz Academy. In this webinar, Dan discusses the results and discusses the implications for his local SEO strategy. Local SEO is about increasing the visibility of online searches so that nearby online search engines can find your business. BuzzStream makes it easy to obtain local backlinks, which helps you identify and build relationships with local influencers by researching influencers, following up on conversations, and providing information about your outreach campaigns, the performance of your team and the placement of links.
The paradox of local search has always been that it's one of the most time consuming areas of SEO, and yet companies that can make the most benefits have smaller budgets and limited internal resources. By adding the right schema markup for local businesses to your website, you're telling Google that you're a local business and not a big brand. By better understanding how local SERPs behave, SEOs can refine keyword lists, adapt content, and create specific campaigns accordingly. In this beginner's guide, we've charted your path to success in local SEO, learn how to develop a solid strategy for your company and take advantage of the tools you'll need to get results.
Include local news and events, which will not only boost your SEO, but will also provide useful information to your audience. These searches are performed on many search engines, but local SEO focuses on optimizing for Google users. Become the local authority in your industry by promoting meetings, news, employees, and other educational content from the local industry on your blog. In this short video series, Moz's Customer Success experts explain local marketing best practices and how to put them into practice with Moz Local.