Local search is any search aimed at finding something within a specific geographical area. The local search searches for information online with the intention of making an offline transaction. Home » Fundamentals of Digital Marketing Answers - Google Digital Garage Quiz - Digital Skills - Digital Unlocked » Which of the following is an example of a local search? Which of the following is an example of a local search? Local search algorithms are widely applied to numerous complex computational problems, including problems in computer science (particularly artificial intelligence), mathematics, operations research, engineering, and bioinformatics. Some examples of local search algorithms are WalkSat, the two-option algorithm for the street vendor problem, and the Metropolis-Hastings algorithm.
Local search marketing is about putting your company on the map in local searches when customers are looking for a company like yours. Examples of a local search company might be a plumber, a restaurant, a retail store, or a lawyer. It may seem that user intent can make the difference between the SEO of a local search query and an informational site. John Mueller, from Google, answered a question about the difference in SEO between an informational search query and a query for a local service.
John Mueller, from Google, replied that, as for the pages themselves, the same SEO considerations applied regardless of whether the page was for a local service or for an informational page. Local search algorithms move from one solution to another in the candidate solution space (the search space) by applying local changes, until a solution that is considered optimal is found or a deadline has elapsed. However, by combining all that, it is much easier for us to understand that it is a local result and that the user is local and is looking for something local, so we should highlight it better in the search. A big part of local search marketing is making your business appear in that local package so that consumers can find and choose you.
What I think it says is that SEO considerations, such as the title tag, the meta description, the use of headers, page content, and perhaps even structured data, are the same between a web page optimized for a local search query and a page optimized for an informational search query. The question was what was the difference between a local search query and a query for an informational page in terms of SEO.
